Exposing Book Authors Roth & Lawrence’s Publishing Dept. Opens

Posted on December 16, 2012, 8:00 am

Roth & Lawrence Public Relations is a full service PR agency based in Milwaukee, Wisc. aimed to help companies of all sizes grow their business, reach new customers and increases brand awareness. With their new program, The Paper Bag Book Society™, authors benefit greatly with incentives such as press release mention, event exposure, editorials in Exposure Magazine, increase in book sales, newsletter marketing and a number of other positives.pippins-collage

“Authors who choose to partner with us can truly benefit from our offered service,” said Ms. Tam Lawrence President of Roth & Lawrence Public Relations. “If you believe you have a book that appeals to children and young adults, we encourage you to reach out to us on our website or via phone.”

The Paper Bag Book Society™ features nationally known and bestselling authors and illustrators, many of whom have won prestigious awards for their work. Their mission is to promote, advice and improve literacy in communities with levels of high
illiteracy by introducing students to the joys and benefits of reading. Book business workshops with be offered to authors who attend scheduled events held by the The Paper Bag Book Society™ where they will learn from bestselling authors, writing coaches, books buyers, distributers, publishing houses and literary agents.

In order for author to succeed in this business and earn a living wage, the need to understand the business is crucial. Working with a public relations agency is not just a partnership, but a way to take your book to the next level. In choosing to work with Roth and Lawrence Public Relations, we are innovative, creative and result-driven. We urge authors to understand that this is not only a great opportunity for success, but it is an investment that with greatly pay off in the long run.



About Roth & Lawrence Public Relations:

Roth & Lawrence is a full-service public relations and marketing communications firm based in

Milwaukee, Wisconsin. We help companies of all sizes grow their business, reach new customers and increase brand awareness. Our approach is thoughtful and well-researched, blending digital and traditional forms of communication to ensure the right people get the right information at the right time. Ms. Lawrence founded the firm in 2002 armed with an extensive background in media and public relations.


UWSJ Newspaper, Publisher

Ms. Lawrence takes pride in delivering high quality presentations that have a lasting impact. She has received enthusiastic testimonials for her presentations throughout the United States. She also serves as the Director of Communication for ROTH & LAWRENCE, LLC. In 2013, Lawrence founded Exposure Magazine, a publication expanding over 200 countries and translated in three languages. Since, she has published another amazing publication Urban Wall Street Journal Newspaper promoting financial literacy, current events, and small businesses around the world. Operating two humanitarian projects demonstrating world change “Soar Women’s Empowerment Summit” and “Paper Bag Book Society,” both are uplifting and rewarding projects. Her most recent accomplishment, after pitching networks for over 4-years the talk show ALL MEN ROCK created by Lawrence will air on CBS 58 in 2017. Lawrence is eager to share her 15yrs of experience working in public relations for celebrities, pro athletes, BRAVO, politicians, and other prestigious brands. Along with 22yrs as an entrepreneur; her ability to overcome obstacles is just a mere glimpse of her story. “I believe my struggles have all been a manifestation-- of my purpose,” said, Lawrence. As a publicist she has galvanized the growth of hundreds of brands. In 2017, she will be publishing her first book titled How Cook Up a PR Plan: a recipe for the right response. The book outlines techniques used by experts in public relations, providing insight into how to cultivate relationships in the real world and online that lead to brand visibility. Lawrence earned an BA in communication from Marquette University, one of the world's top-ranked universities. After graduating, she worked for the Democratic National Convention in Charlotte, North Carolina, NBA player Jeff McInnis, film producer Cedric Nettles and others.

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